Mo Koyfman

⚠️ Disambiguation page — created to fix a CRM-seed error. init.inc’s CRM seed for the Sunflower raise guessed the Sunflower partner “Mo” was Mo Koyfman (ex-Spark). That is wrong. The Sunflower Capital partner is Mo Punjwani. This page documents the actual Mo Koyfman (a different, unrelated person) so the namesake is captured and not re-confused.

Who he actually is

  • Founder & General Partner of Shine Capital (NYC seed-stage firm; founded 2019 with partner Josh Mohrer).
  • Ex-Spark Capital General Partner, 2008–2016. Spark-era deals incl. Plaid, Warby Parker, Skillshare, Hivemapper.
  • Between Spark and Shine, ran MOKO BRANDS (consumer-brand investing).
  • Notable podcast: 20VC (“Why Small Funds Outperform Large Funds … Why Anyone That Always Does Their Pro-Rata is Wrong”).

Relationship to init.inc

None directly. Not in the Sunflower deal; not a known init.inc connector or prospective investor this pass. Kept as a namesake node only. If Shine Capital becomes a live fundraise target later, upgrade this stub then (^[needs-research]).

mo-punjwani (the actual Sunflower partner) · sunflower-capital (the firm the CRM seed referenced)